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Lego launches Beatles Yellow Submarine set

Danish toy manufacturer Lego is going to launch a Yellow Submarine set including mini figures of John Lennon, Paul McCartney, George Harrison and Ringo Starr. The 550-piece set allows fans to take a surreal trip under the sea in a yellow submarine in Lego’s version of the 1968 musical fantasy film inspired by The Beatles. The Lego set even includes a mini figure of Jeremy Hillary Boob – a fictional character from the film. There are no Blue Meanies.

Promotional video by Lego:

The idea for a Lego Yellow Submarine set came from Beatles fan Kevin Szeto, who put forward the request to the toy company’s ideas section. Szeto, an amateur musician, said: “I have always been drawn to the music of The Beatles. The creation of the Yellow Submarine model was really my way of showing my affection for The Beatles, as well as trying to pay a small tribute to The Beatles phenomenon.

The company was immediately enthusiastic about the idea. Lego designer Justin Ramsden said seeing The Beatles in Lego form “is a dream come true”.
Ramsden: “I watched the film when I was younger and was really inspired by how it oozed so much imagination - comparable to how I view Lego elements. I’m also a massive fan of The Beatles, having grown up with their music all my life, so to see The Beatles in Lego form is a dream come true.”

The Yellow Submarine is available worldwide from November 1.

André Homan

André Homan is a Dutch writer and journalist.

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